Are you struggling to start your blog and confused about which topic you should make your blog about? then this guide is a real gem for you. Know why you should start a micro niche blog?
In this guide, you will learn
- What is a micro niche blog
- Difference between micro niche or a multi niche blog
- Why to start a micro niche blog is more beneficial
- 9 Easy steps to start your micro niche blog today
- And various ways to earn money from a micro niche blog
So let’s dive straight into this guide!
What is a Micro Niche Blog
A micro blog niche is a carefully researched and analyzed specific topic on which you will write content for your blog.
And this specific topic will be your blog’s micro niche.
By selecting a niche you must understand that you are targeting a specific audience interested in that niche.
Let’s understand it with an example,
Suppose “I want to start a blog and find out that the automobile niche is a good and profitable one.
But it’s a broad topic including everything that runs on wheels like cars, trucks, bikes, vans etc.
So I narrow it down to cars.
Now my blog niche is car related and my audience is car interested people.
But what if I narrow it down further, I mean there are a lot of carmakers like Maruti Suzuki, Mahindra, Honda (by Indian market) etc.
I researched and found out that Maruti Suzuki is the most trusted and selling brand in all of the car companies in India.
So I picked Maruti Suzuki and now my micro niche for a blog is Maruti Suzuki cars.
My target audience is all the people who are interested and search about Maruti Suzuki Cars.
Like new updates, information about a car model, new car launches, offers etc.
And I know my targeted audience is good so I can use AdSense + affiliate marketing to generate income from this niche.
Plus, once my micro niche blog starts getting enough traffic. I can also use sponsored posts, banners ads, paid guest posts and backlinks to earn extra money every single month.
I hope you understand what a niche and micro-niche for blogging are.”
Micro Niche Blog vs Multi Niche Blog: What’s the difference
Like the name suggests and instance from the above example, Micro niche is a single topic based niche but with lots of possibilities.
Like, “Maruti Suzuki cars” is a specific topic only focusing on a particular brand of cars.
On the other hand, multi niche blogs focus on multiple and broad topics.
Like, Cars, Bikes, Trucks etc.
Why to Start a Micro Niche Blog: Benefits
Because micro niche blogging built to provide information on a particular specific topic, there are many benefits from it,
- Targeted Audience– Your audience is targeted
- Easy & high conversions– Because the audience is the target, it’s’ easy to get high conversions until you have good quality content.
- Low competition– You can easily find low competition keywords in micro niches.
- More money with less traffic– It’s easy to monetize micro niche blogs with less but targeted audiences.
- Fast SERP– Because competition is less, your posts will rank faster in search engines.
- Fast Results with less efforts– You can make micro niche blog success full with less efforts and SEO.
#9 Easy Steps to Start a Micro Niche Blog
Step #1. Researching Profitable Micro Niches for Start a Blog
There are various ways to research and find profitable micro niches like,
Going board to micro which I showed in the above example. In which we can find multiple micro niches easily.
Let me show you with an example,
Go to Amazon (because it’s the best platform not only for buying things but also for micro niche research).
Enter your seed keyword, For example, I type “Home” in the search section and it’s giving me many search suggestions (most searched queries for your keyword on amazon) like,
- Home defense
- Home decor
- Home security camera
All these can be used as micro niches for your blog…
Pro tip: Your micro niche should not be more than 2-3 keywords.
But we still don’t know, is it worth it to work on them so let’s check their search volume, competition and trend.
To make research easy for you, I am using Ahrefs free keyword generator tool, so keywords results will be limited.
Let’s check “home gym”
I only get 100 keyword ideas due to free tool limitations (so I suggest doing research with any premium tool for more possibilities)
As you can see, these are low competition keywords with targeted traffic, which we can create quality content and rank easily.
You can also use Google trend to find out niche trends over the period and see if it is seasonal or evergreen.
“Home Gym” has an evergreen trend, people always search on this topic on google, So we can assume it’s really a good micro niche to start.
For more knowledge and information, I suggest you watch this video!
“You can also read this post My secret method revealed for finding profitable micro-niche blogs! The easiest way.
Step #2. Look Out for Competitors to Make Things Easy!
Once you find out your niche, it’s time to make your work easier by researching top competitors related to your niche.
Just google few niche related keywords and make a list of competitors ranking in top positions.
Note: Make sure competitors’ sites are not older than 2 years.
Repeat this process with various keywords until you have 15-20 competitors on the list.
Then we can do competitor research and reverse engineering to find out their,
- Organic keywords– Keywords that bringing traffic for their site
- Content strategy– How and which type of post they are writing like informational, guide, list etc.
- Top Pages– Which pages getting most traffic
- Backlink profile– To know their link building strategy and process
- And many more other stuff!
Once you know all this stuff, you can easily replicate them in your micro niche blog. And because those are working for them, also work for you.
This way we only run on tracks that are already made for us to get fast results.
There are many tools free and premium to do competitor research, I suggest you use a premium because it provides more trusting data.
Step #3. Find a domain name for your blog
Tip: If you have already decided on your blog’s domain name, then please skip this part.
A domain name is your blog’s brand name that will show online like my domain name is “semclouds.com” or “Richatiwari.com”
Example Of Domain Name :
- HTTPS://(Hypertext Transfer Protocol)
- www (the subdomain)
- Richatiwari (Domain name)
- .com (Top Level Domain).
Every website’s domain name is different on the internet.
No matter what type of blog or site it is.
And you can also find a good domain name for your blog using domain name generator tools without efforting so much.
All you have to care few things
–Short and easy to remember: Come up with domain names that are short and easy to remember so that anyone can remember them after just reading one or two times.
Try to get a name between 10 to 15 texts.
–Put niche keyword in it: Also try to put your niche or main keyword in your domain name that way it will help you get to rank higher on search engines. As it’s a small ranking factor.
–Use .com: After deciding name select .com on registration. It is a very popular TLD extension and used globally.
You can also choose country-specific TLD, but try to get .com on priority.
-Don’t use symbols or numbers: Make sure to not use symbols and numbers in your domain name. That only makes your name irregular.
There are also some name generators on the net that you can use to come with some ideas.
Note: After coming up with a name make sure to check its availability domain registrar i.e GoDaddy or any domain buying site.
But don’t register it yet, we will do that in the next step of our guide.
Where I will share how to get a free domain with hosting.
Step #4. Choose a Web Hosting Service provider and get Domain name Along with it
Web Hosting – A web hosting is a place where all your blog content, Data and files (images, posts, pages, and many more things)) of your blog are stored.
While choosing a good web hosting, you should make sure that your web host is secure, reliable and it is faster than your competitors.
You will find different kinds of hosting i.e Shared, VPS, Dedicated, Reseller, Managed WordPress hosting, and Cloud Web Hosting in the market
Now, are you thinking about which hosting is best for you?
Why is GreenGeeks WordPress Hosting my #1 recommendation for someone who wants to start a blog in India?
- FREE domain name
- Free SSL (HTTPS) and Free CDN
- SSD Storage
- 24/7 Support
- FREE Website Migration
- 1-click blog install feature
- Blazing Fast Site Speed
- Enhanced Security
- Free Backup
There are some of the latest REAL reviews and what others saying about GreenGeeks Web Hosting.
How To Buy GreenGeeks Hosting
Step 1: Got to GreenGeeks Offered Page from here and get discount activated.
You will see three plans, Lite, Pro and Premium.
I strongly recommend Pro Plan, which comes with additional features and you can add multiple blogs/Websites in the same plan.
Step 2: click on the Get Started Button.
Step 3 – Register A New Domain Name Or Use Your Existing Domain Name
Step 4 – Enter Account Information
Fill up all the information, Email, Your Name and Address and then move to package information and Enter billing details
Check out all the details again, and click on “Create Account” and “BOOM” Soon you will receive a confirmation email from GreenGeeks with all account and billing details.
Step #5. Install and Setup WordPress
Now visit GreenGeeks hosting homepage and login into your account
Now Click on Cpanel, search “Softaculous Apps Installer”, click on WordPress, and again click on “Install Now”.
and now fill up all the information about your blog like Blog name, Description, username, and also password to access your WordPress backend.
Then, Click on “Install” and it will take few minutes and your website will be live.
Simply bookmark this login URL, it might look like yourblogname.com/wp-admin and enter your login credentials, and now you can access your WordPress dashboard.
Most Important Things to Do Right After Setting Up Your Blog
- Install Some Essential WordPress Plugins for your blog
- Set Permalinks –
- Delete Default Content
- Complete Your User Profile
- Upload Favicon and Site Icon
- Optimize Your Site for SEO (setup Google search console, and Analytics) and submit sitemap
Step #6. Pick a WordPress Theme & Design your micro niche blog
Designing your blog is another most important step as it’s helpful for a good user experience and building trust among readers.
And selecting a good theme can fulfil this beneficial step without any effort.
Pro tip: whatever theme you choose, make sure it’s lightweight and loads fast. Because in the online world loading speed determines whether visitors stay at your blog or go to another site.
To install a theme, in your site’s WP dashboard, go to appearance>theme>add a theme
Here, you will have tons of themes that are totally free.
And start designing themes according to your likes and interests.
To get a demo for a theme, click on Preview the theme
If you like the previewed theme then select it for your blog.
Go to Appearance>Customize for customize theme’s aspects like:
- Homepage settings
- Text font and size
- Background look
- Theme options
There are also premium and freemium (free+paid for extra features) themes, in which you can invest to get more amazing designs and features.
WordPress Themes I prefer
I mostly prefer beginners 2 themes for starting a blog, As they are fast, easy to customize and lightweight.
GeneratePress: It’s a freemium theme means you can install its basic version for free but for advanced features, you have to buy its premium version.
But investing in this theme is worth it, as it’s very lightweight, easy to design and loads fast.
BW, I also use the GeneratePress theme for my blog.
Even many pro bloggers recommend this theme to start a blog.
Astra: This is also one of the fast and lightweight themes. Designing this theme according to your interest is also easy.
Contact me via Telegram using this link- https://t.me/digitalbasant, to get my help in setting up your blog.
Step #7. Write & publish your first blog
Now it’s time to publish your first post and here’s my 3 step formula to writing SEO optimized blog posts.
1. Start with keyword Research– Before you start writing a post, make sure you are targeting the right audience with the right keywords.
You can use ubersuggest or Ahrefs free keyword tool for research.
2. Study Content before Writing a Blog Post– It’ important you study and research the content that you are going to provide in your post.
But the question is how can you do it? Let me give you the best strategy for this.
My first suggestion before I start writing any post is to create a content template.
Templates are a predefined way of doing work. As a setup, all you need to do is add or change material in it.
By creating a content template, I mean crafting outlines/headings (that you will cover in the post).
After creating a template,
Then simply fill details in them one by one.
And for creating templates, you can observe your competitor’s posts. That makes your work a lot easier.
Copy their headings, but tweak them a bit, don’t just paste the same line.
Observe and study at least 3–5 competitors.
Pro tip: your main target is to create content better than your competitors. So you must add more information that they didn’t cover in their post.
Let’s me give an example of creating a template
For example, while I was searching to create a post on “Earn money by placing sponsored content on your blog”.
I studied some of my competitor’s posts that already rank in the top ranks on Google.
Then first, I created a template like this,
Title: Flyout.io- Earn money by placing sponsored content on your blog!
(Write) Introduction of sponsored content
What is sponsored content?
Your words here
Sponsored content examples
Your words here
How much does sponsored content cost, or how much you should charge
Get Sponsored Content From Flyout
introduction of flyout and a step by step tutorial
How you will be Paid on Flyout
Finally, your template is ready.
After successfully observing and studying my competitor’s post I understood what I need to add to the template and what they miss that I can add to my template.
Pro tip: Focus on one heading at a time and try to put every detailed information in it that you can.
Now all I need to do is fill in the blanks as we did in schools, fill every heading with deep information and detail one by one.
Step #8. Make a Content Strategy
Create a systematic strategy for your blog content writing, brainstorm and research post topics, on which consistent period you are going to publish articles in your blog.
It can be anything that suitable to you like,
- 1 post a week
- 1 in a month
Just make sure you are consistent.
To not waste time, on topics you can create a content calendar in a google spreadsheet (it’s free) along with target keywords, competitors and other details.
Here’s the content calendar for my client work,
Plus, you should also have a content promotion strategy, so that you can build backlinks and start driving initial traffic to your blog.
Don’t worry, to make your efforts easy I also mention many ways to promote a blog to get free traffic!
Step #9. Different ways to promote your blog to get free traffic
Publishing good content is not the challenge, but driving traffic on it is the real one.
Many blogs shut down just after their 1st year because they weren’t able to bring traffic.
Don’t let this happen to your blog.
And the best solution to this problem is developing a blog promotion strategy, where bloggers create traffic generating ways.
With this, you can promote your blog or posts to the interested readers in the right place and bring those readers as traffic to your blog.
Here are the Easiest ways to promote a blog for free
- Facebook Groups
- Commenting on other blogs- related to your niche
- Publish It on LinkedIn
- Creating niche expert roundup post
- Push Notifications
#Bonus: Monetization ways to earn money from your Micro Niche Blog
Blogging is a real business. And every business is run to earn money.
You can’t go for long in this field if you are not making money from it.
And the best way to earn money online is to monetize a blog!
There are many ways to monetize a blog, which are given below
Ads- This is the most famous method among bloggers to earn money via their blog.
In which they use Adsense to show ads on blog posts.
You can also use media.net as an alternative to Adsense if your blog isn’t approved by Adsense.
Affiliate Marketing- In this method bloggers promote other’s products/services to their blog using a special affiliate link.
And when somebody purchased that product or service via their link, they earned a commission.
There are affiliate programs, no matter which blogging niche you choose. All you have to do is find them.
Here the simple trick to find,
Go to google and type- “your niche” + affiliate programs.
For example, my niche is blogging, so I will type- “blogging affiliate programs.
That’s all, pretty easy, isn’t it!
Sponsored Post– Sponsored content is the type of promotional content or media that is placed by a brand or influencer on your blog or social media. And for this content, you will be paid by that brand.
It can post, image, either both, a pdf file, or a link to another blog etc
Selling products, Ebooks and courses- Pro bloggers use this method to earn money from their loyal visitors.
They launch courses, eBooks and sell them via their blog to earn money.
With this step by step guide on how to start a micro niche blog, it’s now easy for anyone from finding profitable niches to driving traffic.
So now it’s your turn to take action and start a micro niche blog from which you can earn money.
I tried my best to cover all things here, If still there’s an issue or suggestion you have let me know in the comment.
Till then bye. Bye… take care & I’ll see you at the next one!